Starbucks customers in select U.S. states are encountering a new eco-friendly cup design as the company continues its efforts to enhance sustainability. The change, which replaces the traditional transparent plastic cups with opaque white compostable cups, has drawn both praise and frustration from consumers.
Starting February 11, Starbucks introduced the new cups at about 580 of its 17,000 U.S. locations across 14 states, including California, Washington, Hawaii, and Michigan. This shift is part of the company’s broader sustainability initiative aimed at reducing waste and complying with local regulations that mandate the phase-out of single-use plastics.
A Starbucks spokesperson explained the rationale behind the move, stating, “As part of our efforts to reduce waste and meet local market requirements, we’ve transitioned to commercially compostable cups and lids in a small number of stores.” The company aims to make its cups entirely compostable, recyclable, or reusable by 2030.
While the new cups are designed from molded fiber and come with flat or dome-shaped lids to accommodate both iced coffee and frappuccinos, some customers have expressed dissatisfaction with the design. A number of individuals on Reddit complained about the difficulty of drinking from the new lids, with one user even sharing a photo of leakage from the lid. Others have voiced concerns that the opaque design makes their drinks less visually appealing, particularly for those who enjoy sharing photos of their beverages on social media.
A Reddit user expressed their frustration, saying, “No more TikTok drinks. Can’t flaunt a drink if it’s hidden.” The sentiment was echoed by others who found the cups uncomfortable and awkward to use. One user called the cups “awful,” while another shared their experience of leakage, asking, “What the H, Starbucks??”
Despite these complaints, Starbucks is offering alternatives for those dissatisfied with the new cups. Customers are encouraged to bring their own reusable cups or opt for ceramic mugs or glassware if dining in. A company spokesperson reassured customers, saying, “We’re committed to innovation, testing, and learning to meet the expectations of our partners and customers.”
This change is only part of Starbucks’ long-term goal of aligning with environmental standards and reducing its plastic footprint, as the company continues to innovate and refine its sustainability efforts.
Related topics